The Black Friday shopping frenzy is coming to Rakuten Japan! Score huge discounts and earn Rakuten points on a wide range of products during this November. Grab exclusive Buy&Ship coupons and limited-time offers from top brands for maximum savings this Black Friday!
💡 You may shop from the following sites and enjoy Buy&Ship’s Proxy Shopping Service for your favourite items!
Table of Contents
→ Buy&Ship x Rakuten Japan Exclusive Coupon Details
→ Rakuten Black Friday Coupons
→ Must-Buy Items from Rakuten Black Friday
→ How to Get and Use the Coupon?
I. Buy&Ship x Rakuten Japan Exclusive Coupon Details
| Buy&Ship x Exclusive Rakuten Japan Coupon | Promotion Details | |
| Promotion Type | Rakuten Japan Shopping Coupon | |
| Validity Period | 2025/11/1 00:00 ～ 2025/11/30 23:59 (JST) *Please be noted that it’s in Japan time, which is one hour faster than Singapore. | |
| Discount | JPY398 off a single order of JPY3,980 or above | |
| Applicable Shops | Over 50,000 shops on Rakuten Japan | |
| Terms and Conditions | Limited to the first 2,500 eligible orders on a first-come-first-served basis 💡 Each Rakuten user can use 4 Times Can be used in conjunction with Rakuten Points and before deductions are made Cannot be used in conjunction with other coupons Vouchers are only valid for Rakuten Japan orders shipped to Buy&Ship’s Japanese warehouse address. | |
| Get Coupon | Click Here | |
II. Rakuten Black Friday Coupons
Rakuten Shopping Marathon Main Venue
Register to earn points, multiply point rewards with qualifying purchases, and snag up to 7,000 points! Many stores offer up to 50% off and limited-time half-price coupons, plus bonus points from mini-games!
Rakuten Fashion Coupons
Grab brand-specific, Black Friday, and early-bird coupons for up to ¥2,000 off. Some coupons are stackable! Members’ favorites like Coach and Hunter are up to 50% off with bonus points!
III. Must-Buy Items from Rakuten Black Friday
Women’s Lucky Bags from ikka and earth music & ecology
These highly rated Japanese minimalist fashion lucky bags offer great value, with up to 6 items such as knit tops, pants, scarves, and more.
For men, popular picks like BAPE, Freak’s Store, along with kidswear, skincare, home goods, and snack lucky bags can all be found in our 2026 Lucky Bag Guide!
Rakuten Price: S$64（JPY7,700）
Kagoshima Matcha — Now 50% OFF
Sourced from Japan’s second-largest tea-producing region, known for its volcanic soil and warm climate. Kagoshima is especially renowned for its organic matcha, offering a rich, umami-forward flavor with natural sweetness and a smooth, slightly astringent finish.
Rakuten Price: S$12 (JPY1,500)
*Requires in-store 50% off coupon
Crocs Echo Surge Sneakers — 50% OFF
A fresh take on sporty casual style, featuring a classic sneaker silhouette, thick midsole, breathable knit upper, and the revolutionary LightRide™ foam for ultra-soft comfort.
The same store also offers clogs, slides, and winter fur-lined styles from as low as 80% OFF.
Local Price：S$156
Rakuten Price: S$61（JPY7,425）
*Requires in-store 50% off coupon
Clé de Peau Beauté Concealer
One of the brand’s iconic products, effectively covering spots, freckles, and small imperfections. Brightens the eye area and enhances facial contours for a smooth, natural-looking finish.
Local Price：S$115
Rakuten Price: S$49（JPY5,950）
Ippudo Ramen Set — Choose 4 Flavors
From Fukuoka, the home of Ippudo and winner of the TV Ramen Championship. Includes options like Shiromaru, Akamaru, and Miso Ramen, all paired with ultra-thin noodles so you can enjoy authentic Hakata tonkotsu ramen at home.
Rakuten Price: S$8 (JPY1,000) / 4-pack
Manuka Doctor Honey
A great wellness boost for seasonal changes—taking Manuka honey daily may help support immunity. This 2-jar gift set is now available at a limited-time 50% OFF.
Rakuten Price: S$28（JPY3,480）/ 500g X 2
DRIP COFFEE FACTORY
Members’ favorite Rakuten coffee brand, crafted by an award-winning roaster (2019 JAC Champion, 2018 Japan Roasting Competition Runner-up). Choose from 14 varieties of beans and drip bags starting from JPY1,000, with storewide discounts up to 50% OFF. Limited quantities—grab yours before it’s gone!
Takara Tomy FUNSHOT x Sanrio Digital Camera
The FUNSHOT is the perfect everyday camera, designed to capture the moments you want to keep. With a direct shutter that activates in just 3 seconds, you’ll never miss a shot!
The camera body features iconic designs and colors with Hello Kitty, Kuromi, or Cinnamoroll prints. Its compact size allows for easy, one-handed shooting.You can choose from 100 original photo frames and Sanrio character stamps before effortlessly transferring your decorated (or standard) photos to your smartphone!
JP Price：From S$54.8（JPY6,480）
MLB Children’s Clothing
This MLB Kids’ Long-Sleeve T-Shirt features printed team logos for the Dodgers, Yankees, and Padres, along with embroidered graphics representing Major League Baseball (MLB), New York, and Los Angeles.
Available in sizes up to 160 cm, this shirt is a unisex design suitable for both boys and girls.
JP Price：S$16.8（JPY1,980）
💡 Note: Product prices, quantities etc. may change due to sales. All subject to change. We do not own any of the pictures above nor affiliated with the brands mentioned. All credits are due to all of the brands featured in the article unless otherwise specified.
IV. How to Get and Use the Coupon?
Method 1
After logging in as a Rakuten member, swipe to “あなたにおすすめのクーポン” in the middle of the page, and you will see the coupons provided by the Rakuten stores you recently browsed. Click the right arrow to check more coupons recommended by the site. All coupons have an expiry date. If you have favourite products, don’t forget to seize the time to buy~
Method 2: Find coupons from the product category/product page
After logging in as a Rakuten member, select the product category you are looking for, and you will see the coupons u need under the ranking list.
Click to enter the relevant product page. Click the yellow button “クーポン獲得” first, then click the red button to receive the coupon. Remember to remind the valid date of the coupon.
Method 3: Search all coupons in “My coupon”
After logging in as a Rakuten member, click “myクーポン” in the upper right corner
Then click “クーポントップ” to enter the coupon homepage to search for more coupons.
After entering the page, pull down and click “Rakuten Market”.
The page displays the coupons of selected stores, click “クーポンGET” to enter the collection page.
After entering the collection page, remember to pay attention to the validity period and conditions of the coupon, and then click to get the coupon, and Rakuten will automatically save it for you.
How to use coupons
After entering the payment page, the “クーポン Utilization” section will display how many coupons are available , and then click “Change”.
Check the coupon you want to use, then click “Update”, the system will automatically update the discounted price after the coupon, and then pay~
