
Save Dry Skin! An Era’s Shimane Hot Spring Skincare Now Available Buy&Ship Members Get Trial Sets From SG$10
📌 TL;DR|Quick Summary
・An Era’s core selling point: Uses natural weakly-alkaline hot spring water from Kanagi, Shimane Prefecture as its base, replacing the purified water common in most cosmetics. The water itself provides hydration, enhanced with natural skin-conditioning ingredients.
・Dryness is the root cause: The brand believes most skin issues stem from dryness. All four core products contain peony root extract for both brightening and hydration, suitable for all ages.
・Additive-free for peace of mind: Free from fragrance, colorants, mineral oil, parabens, petroleum-based surfactants, and UV absorbers — safe for sensitive skin too.
・Best value trial set: The official website’s 4-piece trial set (cleansing gel, lotion, cream, essence) offers about a week’s worth of product. Buy&Ship members can get it for as low as SG$10.
An Era is a Japanese skincare brand originating from Shimane Prefecture, built around a core concept: using drinking-grade natural hot spring water in place of the purified water typically used as a base in cosmetics. This gives the products inherent hydrating power, further enhanced with naturally-derived conditioning ingredients. The brand’s philosophy centers on the idea that “most skin problems stem from dryness,” which is why its four flagship products — cleansing gel, lotion, cream, and essence — are all built around hot spring water and infused with peony root extract, promoting healthy, radiant skin for all ages.
This article breaks down An Era’s brand philosophy and the features of its four core products, along with official trial set pricing, and shows you how to bring this popular Japanese natural skincare line to Singapore effortlessly via Buy&Ship’s forwarding service.
An Era Trial Set — A Must-Buy Recommendation
If you want to try An Era’s hot spring skincare, the official website’s 4-piece trial set is the ideal starting point — covering cleanser, lotion, cream, and essence, giving you a full week to experience the complete skincare routine.

An Era Hot Spring Skincare 4-Piece Trial Set (Cleanser・Lotion・Cream・Essence)
The set includes mini sizes of cleansing gel, lotion, cream, and essence — enough for about a week’s trial of the full An Era hot spring skincare routine. All four products feature brightening peony root extract and are formulated free of six common irritants, making them safe even for sensitive skin. This is the perfect entry point for first-time users of the brand.
Buy&Ship Exclusive Price: ¥1,185 (SG$10)
*Japan domestic shipping fee of ¥185 is included.
Table of Contents
→ What Is the An Era Hot Spring Skincare Brand?
→ Is An Era Worth It? 4 Key Selling Points Explained
→ The 4-Step An Era Routine: Full Guide
→ An Era Online Shopping FAQ
→ Complete Guide: Ordering From An Era’s Official Site and Shipping to Singapore
What Is the An Era Shimane Hot Spring Skincare Brand?
An Era is a Japanese skincare brand centered on natural weakly-alkaline hot spring water sourced from Kanagi, Shimane Prefecture — water pure enough to meet drinking-grade standards and rich in minerals, giving it hydrating properties on its own. The brand takes a different approach from most cosmetics, which typically use purified water (with no inherent hydrating benefits) as a base. Instead, An Era starts with naturally hydrating hot spring water and builds from there with naturally-derived conditioning ingredients, creating skincare that connects with skin needs right from the foundation.
The brand also emphasizes that “most skin problems stem from dryness,” which is why every product in its lineup includes brightening peony root extract, aimed at maintaining healthy, luminous skin across all age groups. It’s become a favorite among consumers who value natural skincare and gentle formulations.
Is An Era Worth It? 4 Key Selling Points Explained
Many people wonder “Is An Era actually good?” before purchasing — and the answer lies in the brand’s ingredient philosophy and formulation design. Here are the 4 key reasons it’s worth trying:
- Hydration built into the base: Unlike most cosmetics that use purified water as a base, An Era starts with natural Shimane hot spring water combined with naturally-derived ingredients, helping skin absorb moisture more effectively.
- Peony root extract across the whole line: All four core products contain brightening peony root extract, supporting healthy, radiant skin for all age groups.
- Free from six common irritants — gentle on sensitive skin: No fragrance, colorants, mineral oil, parabens, petroleum-based surfactants, or UV absorbers — significantly reducing potential skin irritation.
- Thoughtfully designed 4-step routine: The cleansing gel eliminates the need for double cleansing; the lotion has a smooth, easily absorbed texture; the cream is roughly 74% hot spring water and penetrates the stratum corneum quickly; the essence is concentrated with 21 beauty ingredients.
The 4-Step Routine: Full Guide
To get the most out of An Era’s hot spring skincare, following the official recommended order — cleanser → lotion → cream → essence — is essential, as each step builds on the hydration achieved in the previous one:
- Step 1|Cleansing Gel: Use 2-3 pumps in the morning and 6-7 pumps at night. Apply to dry hands and face, massage in circular motions for about 1 minute, then rinse off. Removes makeup and dead skin cells without needing double cleansing.
- Step 2|Lotion: Apply an appropriate amount to the whole face using a cotton pad or your palms, then gently press and pat. Repeating this a few times boosts hydration and helps the skin absorb it fully.
- Step 3|Cream: Take a pearl-sized amount and apply to the whole face, patting gently with fingertips to aid absorption. For drier areas, apply a thicker layer and leave on for about 10 minutes as a leave-on mask.
- Step 4|Essence: Warm 2-3 pumps in your palms, then apply using upward, outward lifting motions to boost absorption. This final step locks in hydration to complete the routine.
All four steps can be used both morning and night, and the cream has a lightweight, non-sticky texture suitable for twice-daily use. Following this exact sequence is precisely why the official trial set is designed for “one week of use” — allowing you to fully experience the complete hot spring skincare journey from cleansing to hydration to sealing in moisture.
An Era Online Shopping FAQ
Q1: Does An Era’s official site ship to Singapore?
A: An Era’s official website primarily serves the Japanese domestic market and does not ship directly to Singapore; browsing the site even requires a Japan-based VPN. The safest option is to purchase through Buy&Ship’s Limited Deals, then have your package forwarded to Singapore once it arrives at the warehouse.
Q2: Can people with sensitive skin use An Era?
A: An Era is formulated free of six common irritants — fragrance, colorants, mineral oil, parabens, petroleum-based surfactants, and UV absorbers — making it relatively gentle. That said, everyone’s skin reacts differently, so it’s best to patch-test with the trial set first and observe your skin’s response before committing to full-sized products.
Q3: Is the trial set enough product to properly test?
A: The official trial set is designed for about a week’s worth of use, covering all four steps — cleanser, lotion, cream, and essence — giving you enough time to fully experience the hot spring skincare routine before deciding whether to invest in full-sized products.
Complete Guide: Ordering From An Era’s Official Site and Shipping to Singapore
Since An Era’s official site doesn’t ship directly to Singapore, you can use Buy&Ship’s Japan overseas warehouse address to forward your order home. The process is straightforward:
✅ Using Buy&Ship’s Service
Step 1: Order via the designated limited deals post and check out
- Register as a Buy&Ship member and complete checkout
Step 2: Warehouse Receiving and Consolidated Shipping Options
- Once your An Era order is shipped, Buy&Ship tracks the logistics status
- You’ll receive a system notification once the package arrives and is checked into Buy&Ship’s Japan warehouse
- Once your package reaches the Hong Kong sorting center, you can choose whether to consolidate it with other shipments to save on shipping costs
- The system automatically calculates total weight and shipping fees due
Step 3: Payment and Delivery Arrangement
- After confirming the shipping fee and paying, choose your preferred delivery method:
- 🔸 Pickup at a self-collection point (available in multiple locations)
- 🔸 Home delivery
- Track your shipment’s status anytime via the Buy&Ship app or website